ABSTRACT This study was carried out in Nairobi city, Kenya. The purpose of the study was to find out the challenges faced by the media when combating ten"Orism. The study used both qualitative and quantitative methods to do the research. Data collection methods were thinks like questionnaires and both formal and infonnal interviews. The study revealed several causes ofterr01ism, their effects and some of the problems the media personalities face when trying to combat terrorism. The study rec...
ABSTRACT The positive aspect of media in building an organization's image, has been misunderstood and misinterpreted by many people. Infact some business owners, directors and managers have not yet been able to draw a line between the role of Public Relation Officer, marketing executives and relation managers. In this project paper, I basically focused on the role the media has played in the corporate image building of a company or organization. This research also explains what such companie...
ABSTRACT Nothing influences a broadcasting media like the Quality of programs presented and how audiences respond and being influenced. Due to the fact that, this research aims at examining the roles of FM radio towards economic developmental issues in all aspects of life. The study focuses in among of the major broadcasting media in Tanzania that is the East African Radio. The research problem that instigate this research was that of many media companies mostly FM radios not taking into acc...
ABSTRACT The study aimed to study the media coverage of issues of children's rights violations in Kenya. It employed A quantitative assessment of secondary data was carried out on The Daily Nation and The East African Standard for the period of six months (January 2005 - June 2005). The major recommendation was that media houses should seek to establish objectivity when covering children's issues. They should not portray children always as people who only need to be helped, but rather as peo...
TABLE OF CONTENTS DECLARATION .......................................................................................................... ii DEDICATION ............................................................................................................. iii ACKNOWLEDGEMENT ........................................................................................... iv ABSTRACT ...................................................................................................................
ABSTRACT The purpose of the study was to investigate the extent to which media owners control affects the operations of media houses. The study was guided by three specific objectives and these included; to examine the extent to which media owner and external force influence the daily operations of media organizations, to find out how profit maximization motives of media corporations affect the quality of content produced, and to establish the magnitude at which media content impacts on the a...
ABSTRACT The study was set to assess the influence of media ownership on media content, a case study of Vision media group and Monitor publications in Uganda, Media ownership has remained an intriguing factor in understanding the news production process. Various studies have proven that ownership influence do affect how journalists cover stories. The said influence takes various forms including direct censorship and coercion of editorial staff. This study critically examines how media owners...
Information is an important tool for national development. However, it needs to be quality information if it is to bring about positive change — not only at individual but also societal level. Positive change comes about when individual members harness their resources towards a common goal. This communal effort comes about if such citizens share a common understanding of issues that affect them. It is for this reason that the media plays a crucial role in providing a platform for shari...
The main purpose of this study was to investigate the AIDS epidemic and learn the contribution made by the media in the prevention in the spread of the disease in institutions of higher learning. It's clear that AIDS has swept out the labor force in the society and there is need therefore to increase awareness campaigns to prevent further mortality. The findings of the study revealed that stigma and discrimination undermine the efforts put in by the media in awareness creation consequentl...
There have not been enough research done on the coverage of foreign new in Africa, therefore, this research project attempts fill up the gap on the coverage of foreign news into Uganda's print media a case study of The Daily Monitor and The New Vision.
After the expulsion of the colonies and Kenya being declared as an independent state. It was the hopes and desire of the majority that a renewed era of governance characterized by the right to information and many promises the new government came up with. This however did not come as soon as the media practitioners and journalist had hoped. Not much had changed even after fifteen years of self governance under President Jomo Kenyatta. The assuming of power by President Moi showed some l...
ABSTRACT The research on “the role of the media in protecting and promoting human rights in Uganda” was conducted in Nation Television (NTV). The research was guided by the objectives of the study which included; finding out how the electronic media has promoted human rights in Uganda; establishing the challenges faced by the media in promoting human rights in Uganda, and finding out the ways how the media can better promote human rights in Uganda. The findings of the research are thus ...
ABSTRACT The researcher was prompted to find out the role of media particularly the community radio stations, if they really report election events like mobilization of voter registration, influence on choices of parties, holding opinion polls, candidate interviews, and party advertisements during national elections in Kenya. The research was carried out with the following objectives which were to examine the media in the coverage of national elections in Kisumu District of Kenya. To analyze...
ABSTRACT The study was conducted in order to assess the impact of effective communication on the organizational performance with particular reference to the Public Relations Association of Uganda (PRAU) It was guided by three research objectives: to examine the impact of effective communication on the organizational performance in the Public Relations Association of Uganda, to establish the factors that affect effective communication in the Public Relations Association of Uganda, and to ascer...
ABSTRACT The study assessed the influence of television advertising to the audience on fashion. The objectives of the study include; establishing the management techniques used by television advertisers to influence the audience; to assess the outcomes of television advertising; find out possible solutions to the negative outcomes of television advertising among others. The research employed descriptive research approach where simple random sampling technique was used to get the sample size ...