ABSTRACT
The main purpose of the study was to show the role of media in degrading the Uganda
culture so as to find ways that could reduce or prevent the problem.
The objectives of the study were;
To find out the extent to which the media has changed culture in Uganda.
To find out the role played by media in the Toro culture modification.
To find out the extent to which media has degenerated Toro culture and,
To find possible solutions to the degenerated Toro culture
The study population of 30 respondents from Kitooro Entebbe, cultural artists of National
Theatre and two Journalists at the media centre gave a positive response to this research.
The findings of the study revealed that electronic media was reported to be the most
important aspect in degenerating culture through disseminating pornographic infonnation
and films more especially the internet and television.
HO ever, on average the media has promoted cultural beliefs and norms through
educating people on their origins.
Basing on the study findings, it was recommended that cultural books should be higbly
promoted, restricting pornography in both print and electronic media and cultural
competitions programmess should be emphasized in the media so that Ugandan cultures
can be preserved.
SYLVIA, N (2021). The Role Of Media In Culture Modification In Uganda. A Case Study Of Toro Culture. Afribary. Retrieved from https://track.afribary.com/works/the-role-of-media-in-culture-modification-in-uganda-a-case-study-of-toro-culture
SYLVIA, NASSONKO "The Role Of Media In Culture Modification In Uganda. A Case Study Of Toro Culture" Afribary. Afribary, 03 Jun. 2021, https://track.afribary.com/works/the-role-of-media-in-culture-modification-in-uganda-a-case-study-of-toro-culture. Accessed 24 Nov. 2024.
SYLVIA, NASSONKO . "The Role Of Media In Culture Modification In Uganda. A Case Study Of Toro Culture". Afribary, Afribary, 03 Jun. 2021. Web. 24 Nov. 2024. < https://track.afribary.com/works/the-role-of-media-in-culture-modification-in-uganda-a-case-study-of-toro-culture >.
SYLVIA, NASSONKO . "The Role Of Media In Culture Modification In Uganda. A Case Study Of Toro Culture" Afribary (2021). Accessed November 24, 2024. https://track.afribary.com/works/the-role-of-media-in-culture-modification-in-uganda-a-case-study-of-toro-culture