The continuous digitalization in the retail business is an interaction that has continued for a long time. Be that as it may, the flare-up of the original infection Covid-19 attached the digitalization interaction by constraining organizations to adjust to a required computerized working method in practically no time. This postulation intends to distinguish the impact of Covid-19 on the retail business' digitalization interaction as what it meant for the purchasers' choice to shop online vers...