AbstractA visit to social media platforms like Facebook, WhatsApp, Tiktok, Telegram, Twitter, and others often shock us with a lot of hilarious and ambiguous memes. Behind the fun and ambiguity that comes with these memes is largesse of unexpressed meanings capable of being realised through a pragmatic analysis using the Speech Act theory of Mutual Contextual Beliefs (MCBs) as proposed by Kent Bach and Robert M. Harnish. This study hopes to evaluate the role of contextual beliefs in the disam...
