Firm export performance is regarded as one of the key indicators of the success of a firm’s export operations, and as such, has been an extensively studied phenomenon. Numerous studies have been conducted pertaining to providing a better understanding of the factors (firm- or environment-specific) and behaviours (e.g., export strategy) that make exporting a successful venture. However, the research results to date are far from being uniform and conclusive. The objective of this study is to establish key factors that enhance export performance, and to investigate how the interplay between certain internal resources and capabilities, and their interaction with the external environment, contribute to the export performance of food and beverage manufacturing firms in Zimbabwe. The study contributes specifically to the export performance literature that has featured in international business, international entrepreneurship and international marketing.
CHITAURO, T (2021). A Study Of The Factors Affecting The Export Performance Of The Food And Beverage Manufacturing Firms In Zimbabwe. Afribary. Retrieved from https://track.afribary.com/works/a-study-of-the-factors-affecting-the-export-performance-of-the-food-and-beverage-manufacturing-firms-in-zimbabwe
CHITAURO, TAYENGWA "A Study Of The Factors Affecting The Export Performance Of The Food And Beverage Manufacturing Firms In Zimbabwe" Afribary. Afribary, 12 May. 2021, https://track.afribary.com/works/a-study-of-the-factors-affecting-the-export-performance-of-the-food-and-beverage-manufacturing-firms-in-zimbabwe. Accessed 08 Oct. 2024.
CHITAURO, TAYENGWA . "A Study Of The Factors Affecting The Export Performance Of The Food And Beverage Manufacturing Firms In Zimbabwe". Afribary, Afribary, 12 May. 2021. Web. 08 Oct. 2024. < https://track.afribary.com/works/a-study-of-the-factors-affecting-the-export-performance-of-the-food-and-beverage-manufacturing-firms-in-zimbabwe >.
CHITAURO, TAYENGWA . "A Study Of The Factors Affecting The Export Performance Of The Food And Beverage Manufacturing Firms In Zimbabwe" Afribary (2021). Accessed October 08, 2024. https://track.afribary.com/works/a-study-of-the-factors-affecting-the-export-performance-of-the-food-and-beverage-manufacturing-firms-in-zimbabwe