CULTURAL INFLUENCE OF FOREIGN PROGRAMME IN BROADCASTING (A CASE STUDY OF ‘CHANNEL O’ PROGRAMME ON ENUGU RESIDENTS)

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ABSTRACT

This survey seeks to examine the influx of foreign television channels like ‘Channel O’ on the culture of third world countries like Nigeria. It assumes that foreign programmes in broadcasting have debase the culture of Nigeria.

The researcher uses the survey method with techniques, like questionnaire administration and interviews. In the bid to achieve her aim, the researcher uses Enugu, as her case study and studied the two local government areas that make up Enugu city that is.

This study calls for the re-awakening of broadcast regulatory bodies like the National Broadcasting Commission (NBC) censorship board, broadcasting stations, parents among others to their responsibilities to the society.

The recommendation and suggestion at the end of the study will go a long way in correcting this anomaly.

TABLE OF CONTENTS

COVER PAGEI

TITLE PAGEII

APPROVAL PAGEIII

DEDICATIONIV

ACKNOWLEDGEMENTV

ABSTRACTVI

TABLE OF CONTENTSVIII

CHAPTER ONE

INTRODUCTION1

1.1BACKGROUND OF THE STUDY1

1.2STATEMENT OF THE PROBLEM2

1.3OBJECTIVES OF THE STUDY3

1.4SIGNIFICANCE OF THE STUDY6

1.5RESEARCH QUESTIONS7

1.6OPERATIONAL DEFINITION OF TERMS9

1.7PURPOSE OF THE STUDY10

1.8SCOPE OF THE STUDY11

1.9LIMITATION OF THE STUDY11

REFERENCES13

CHAPTER TWO

LITERATURE REVIEW14

2.0INTRODUCTION14

2.0.1THE NIGERIAN BROADCASTING MEDIA19

2.0.2THE NIGERIAN CULTURAL HERITAGE21

2.1THEORETICAL FRAMEWORK22

2.2PROGRAMME CONTENT OF NIGERIA

BROADCASTING MEDIA23

2.3OVER DEPENDENCE ON FOREIGN

PROGRAMME AND ITS CONSEQUENCE.27

2.4.‘CHANNEL O’ PROGRAMMES YOUTH AND MORAL30

2.5FOREIGN PROGRAMME AND CULTURAL INFLUENCE32

2.6SUMMARY OF LITERATURE REVIEW34

REFERENCES36

CHAPTER THREE

3.1RESEARCH METHODOLOGY38

3.2POPULATION, SAMPLING AND SAMPLING

TECHNIQUE38

3.3INSTRUMENT FOR DATA COLLECTION39

3.4VALIDATION FOR THE INSTRUCTION40

3.5METHOD OF DATA COLLECTION40

3.6METHOD OF DATA ANALYSIS41

REFERENCES42

CHAPTER FOUR

INTRODUCTION43

4.1PRESENTATION OF DATA43

4.2ANALYSIS OF FINDINGS53

REFERENCES64

CHAPTER FIVE

SUMMARY, CONCLUSION AND RECOMMENDATION65

5.1SUMMARY65

5.2CONCLUSION67

5.3RECOMMENDATION69

5.4SUGGESTION FOR FURTHER STUDIES71

REFERENCES72

BIBLIOGRAPHY73

APPENDIX

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CULTURAL INFLUENCE OF FOREIGN PROGRAMME IN BROADCASTING (A CASE STUDY OF ‘CHANNEL O’ PROGRAMME ON ENUGU RESIDENTS)

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