The Impact of Television Reality Shows On the Youth in Uganda: A Case Study of Nw Uganda~

TABLE OF CONTENT

DECLARATION

APPROVAL

DEDICATION iii

ACKNOWLEDGEMENTS iv

ACRONYMS v

ABSTRACT ix

CHAPTER ONE 1

INTROI~UCTlON AND BACKGROUND OF THE STUDY 1

1.OIn~roduction 1

1.1 background of the study 1

1.14 Historical Perspective 1

1.1.2 Theoretical perspective 2

1.1.3 Contextual perspective 2

1.2 PROBLEM STATEMENT 2

1.3 Obj~çtives of the study 3

1.3.1. General Objective 3

1.3.2 Specific Objectives of the study 3

1.4 Research Questions 3

1.5 Scope 3

1.5.1 Geographical scope 3

The study was carried out at NTV located in Kampala in the central part of Uganda 3

1.5.2 Content scope 3

1.5.3 Time scope 3

1.6 Significance of the study 3

1.7 Conceptual frame work Model 4

Figure 1: Conceptual Frame Work model between television realty shows and

youths in Uganda 4

CHAPTER TWO 6

vi

LITERATUREREVIEW .6

2.1 Introduction 6

2.2 Theoretical Review 6

2.3 Related literature 7

2.3.1 Impact of reality shows on the youth in Uganda 7

2.3.2 Relationship between reality television programs on the youth 8

CHAPTER THREE 11

METHODOLOGY 11

3.0 Introduction 11

3.1 Research Design 11

3.2 Population of the Study 11

3.3 Sample Size 12

3.3.1 Sampling strategy 12

The study used purposive sampling as it enables the researcher to select the

respondents with the right information 12

3.4 Area of the Study 12

3.5 Data Collection Instrument and Methods 12

3.5.1 Data Collection Methods 13

3.5.1.1 Observation 13

3.5.1.2 Interviews 13

3.5.2 Data Collection Instrument 13

3.5.2.1 Questionnaires 13

3.5.2.2 Secondary data 13

3.6 Data Type and Sources 13

3.7 Data Analysis 13

3.8 Data presentation 14

3.9.1 Limitations of the Study 14

CHAPTER FOUR 15

PRESENTATION, DATA ANALYSIS AND INTERPRETATION OF FINDINGS 15

4~O Introduction 15

4.1.1 Gender of respondents is

4.1.2 Age of respondents 16

VII

4.1.3 Marital status of the respondents .17

4.1.4. Level of education of respondents 18

4.2 Different Television Reality Shows In Uganda 19

4.3 Effect Television Reality Shows on Youth In Uganda 20

4.4. Relationship between Television realty shows and behavior of youth in Uganda 21

CHAPTER FIVE 22

DISCUSSION OF THE FINDINGS, CONCLUSIONS AND RECOMMENDATIONS 22

5.0 Introduction 22

5.1 Discussion of the findings 22

5.1.1 Different Television Reality Shows in Uganda 22

5.1.2 Effect Television Reality Shows on Youth in Uganda 22

5.1.3 Relationship between Television realty shows and behavior of youth in Uganda 23

5.2 Conclusions to the study 24

5.2.1 Different Television Reality Shows in Uganda 24

5.2.2 Effect Television Reality Shows on Youth on Uganda 24

5.2.3 Relationship between Television realty shows and behavior of youth in Uganda 24

5.3 RecGmmendations 25

5.3.1 Di~f~rent Television Reality Shows in Uganda 25

5.3.2. Effect of Television Reality Shows on Youth on Uganda 25

5.3.3 Relationship between Television realty shows and behavior of youth in Uganda 25

REFERENCES 26

APPENDIX I: QUESTIONNAIRE 29

APPENDIX I: Interview Guide 32

ABSTRACT The general objective of the study was to determine the effect of television realty shows on the youth in Uganda and the specific objectives were to establish the various television reality shows in Uganda, to assess the impact of television reality shows among the youth and to determine the relationship between television reality shows and the behavior of youth in Uganda. From the findings of the study 85% of the respondents agreed that there are realty shows at NTV, Uganda. It was also revealed by 84.6% of the respondents that there are no youth realty empowerment programs. The findings of the study also revealed that television realty shows improve the behavior of the youth by 80.2%.However it was also discovered that that television realty shows do not contribute to the academic performance of the youth and more so it was also revealed that television realty shows affect the sexual behavior of the youth if not watched by the target age group. Furthermore, the findings of the study revealed that 96% of the respondents agreed that there is a positive relationship between television realty shows and behavior of youth in Uganda. This means that the realty programs are watched by the right viewers in terms of age, sex, marital status and many more, their behaviors are likely to improve in different patterns. The study recommended that the management should introduce realty youth empowerment shows as the generally improve the determination of the youth since 84.6% of the respondents revealed that there are no youth realty empowerment programs, the management should make sure that it informs the parents to guide their children about the programs to watch, the management should introduce more realty shows that can contribute to the academic performance of the youth and that he government should sponsor more television realty shows as they improve the behavior of the youth by 96%.