MAC 405- Newspaper and Magazine Management

UNIT 1 MEANING AND BRIEF HISTORY OF NEWSPAPERS AND MAGAZINES CONTENTS

 1.0 Introduction

2.0 Objectives

3.0 Main Content

 3.1 What is a Newspaper?

3.2 What is a Magazine?

3.3 Brief History of Newspapers and Magazines in Nigeria

4.0 Conclusion

5.0 Summary

6.0 Tutor-Marked Assignment

7.0 References /Further Reading

MAC 421 ADVANCED NEWSPAPER/MAGAZINE PRODUCTION 76

1.0 INTRODUCTION The media of mass communication are divided into two broad categories - print and electronic media. Newspapers and magazines fall into the print category. One of the basic features of the print media including newspapers and magazines is their durability. The readers are able to make reference to them at any time after the first contact. This is not the case with radio and television programmes which are transient. Once one misses a particular programme, he/she cannot get it at will from the station. The only possibility is when there is a repeat broadcast which can only come if the station so desires. Today, both the newspapers and magazines are changing with technological trends, from the dull early newspapers and magazines produced without photographs to the present editions that use photographs not only to attract attention, but to beautify the pages.