ABSTRACT In Kenya, 0ver 75% of insurance companies employ red ocean strategies to outperform competitors and acquire many customers in the existing insurance market. Only less than 10% of insurance companies have attempted to implement blue ocean strategy by offering new insurance services in the target market and thus successful implementation of Blue Ocean strategy remains as a major hindrance to the growth and development of insurance industry in the country. The main objective of the rese...
ABSTRACT The banking industry has been undergoing a significant process of transformation. Novelty in information technology has been the force behind this transformation. Paperless banking which is a wide concept in banking is the automatic distribution of new and outdated banking merchandises and amenities straight to clients through paperless supportive networks. These channels include, and not limited to; internet investment, mobile financial transactions, and real time gross settlements...
ABSTRACT The Motor Vehicle Companies in Nairobi, Kenya have played a major role in the contribution to job creation and economic development. Despite their role in economic development, these dealers face intense competition from imported second-hand vehicles. The purpose of the study was to investigate the strategic value of public relations on the performance of Large Motor Vehicle dealers in Nairobi, Kenya. The specific objectives of the study included; to establish the effects of; opennes...
ABSTRACT For several organizations, periods of rapid technological changes are also periods of incessant struggles with maintain a high performance. Obviously, knowledge is slowly becoming the key factor in production after labor, land as well as capital. Knowledge management (KM) has been considered over and over by every organization. In a broad dimension, it has been recognized that knowledge is a significant component of strategic organization in ensuring that innovation is enhance and th...
ABSTRACT Management practices that should ensure projects performance such as planning strategies, conformance to construction standards, design implementation, and effective financial management are normally not followed hence the reason why projects perform poorly especially in the housing industry. In the past, there have been increased cases of houses collapsing across the country and specifically in urban areas such as Kisii County leading to loss of properties and lives. Performance of ...
ABSTRACT The traditional theory of finance assumes that investors act rationally on the quest of wealth maximization, and that they follow the basic tenets of risk and return in determining which ventures to spend money on. However, various authors who have examined investors’ behaviour avow that heuristic driven biases and emotions cloud the investors’ judgment, and often negate the rules of rational economic decision making. According to these studies, investors are in fact irrational,...
ABSTRACT ICT in education has the potential to enhance the quality of teaching and learning. However opportunities for realizing the benefits of using ICT in education face a number of challenges in developing countries. This study thus set out to investigate challenges facing effective ICT implementation in selected Public Secondary Schools in Nakuru North District Nakuru County. The main objective of the study was to explore factors that challenge effective ICT implementation which can play...
ABSTRACT Thisstudy sought to investigate the process employed in implementing Turnaround strategy in theUchumi supermarket, an organisation that had positioned itself as a market leader since 1976 until2000 when it started experiencing difficulties. The problem is that when Uchumi got into declinein year 200variousstrategies, however with appointment of new managers there is a new lease of life. An organisation is said to be in decline when it experiences a resource loss sufficient to com...
ABSTRACT Curving businesses are doing poorly concerning customer relations. The ability of the organization to adjust itself to fit customer needs is one of the requirement for them to remain competitive in the market. In absence of marketing mix customer relations suffer in terms of customer loyalty, retention and acquisition. The current study sought to assess the effects of marketing mix on customer relations in soapstone carving business in Kisii County, Kenya. Specific objectives were: t...
ABSTRACT Attracting, developing and retaining top performing teaching professionals in public secondary learning institutions is vital. This is because it determines the ability of the learning institution to achieve its overall target and goals. The general objective of the study was to investigate talent management and performance of employees among teaching professionals in public secondary learning institutions in Kiambu County, Kenya. The study’s specific objectives were to determine t...
ABSTRACT Women are becoming increasingly important in the socio-economic development of both developed and developing economies as they account for significant percentage of the operators of small and medium enterprises (SMEs). This research study sought to survey the drivers of performance on women-owned small and medium enterprises in selected markets in Nandi county Kenya. The study was guided by the following objectives: To determine how leadership styles affect performance, to find out t...
ABSTRACT In today‟s rapidly, dynamic, moving uncertain and highly competitive global markets, firms worldwide are facing major decisions and challenges in global talent management. The study sought to explore the challenges affecting talent management in the public sector with specific reference to Kenya broadcasting corporation. The study specifically aimed at investigating how organization culture affect talent management, determined how career management influenced talent management, ass...
ABSTRACT Agriculture is considered the backbone of the Kenyan economy since it contributes to approximately 25 percent of the gross domestic product. It earns a significant amount of foreign exchange since it provides for all food supplies in the country in addition to creating employment to almost 70 percent of the entire population in either a direct or an indirect manner. The study therefore focused on evaluating Agricultural credit as well as its effect on small scale farm production in T...
ABSTRACT Employee training is a tool that managers can utilize to help employees bridge the gap between their present level of performance and their desired level of performance. Employee performance is the ability of an employee to carry out tasks as expected by the management. The amount and quality of training carried out varies from organization to organization due to factors such as the degree of external change and also the extent to which the organization supports the idea of employee ...
ABSTRACT Interest rates are ordinarily the drivers of financial institutions’ financial performance. They are the ones that determine the size of the profit margin for every transaction between a financial institution and its customers. Yet, there are many reported cases of defaults in loan repayment in commercial banks in Nyeri County. In fact, there is plenteous confirmation that the financial/banking emergencies in Kenya were preceded by high nonperforming loans. When borrowers default ...