ABSTRACT The study is to establish the effects of advertising on sale it is guided by a number of objective which are to examine the features of a good advertisement to determine factors affecting sales and to determine ways to improve sales. With telecommunication networks being so many Airtel limited has to explore the markets and come up with adve1iisement better than those of the competitors to help them survive in the competitive market. The study focuses on Airtel limited, Nairobi ...
TABLE OF CONTENTS PRELIMINARY PAGES Page Numbers Dedication .................................................................................... .I Acknowledgement ............................................................................ .II Declaration .................................................................................... III Approval ...................................................................................... .IV Table of contents ....................................
TABLE OF CONTENTS D!~CLARAriON ............................................................................................................................ ii /PPROV AL .................................................................................................................................. iii D!ODIC/TION ............................................................................................................................... iv ACKNOWLEDGEMENT .....................................
ABSTRACT The study was about branding and business performance of fast moving consumer goods. A case study of Mukwano Group of Companies Kampala, Uganda. The study was based on the following four objectives; to determine the profile of respondents in terms of age, gender, educational level, marital status, working experience and position; to establish branding strategies used by Mukwano Group of Companies; to establish the extent of business performance in Mukwano Group of Companies; and to ...
ABSTRACT The study was intended to investigate the impact of management skills on the performance of small scale business enterprises. This was prompted by the rampant collapse of many small scale businesses in the Division. The research was guided by the following objectives; • To establish the management skills acquired by traders m Western Division Tororo Municipality • To establish the level of performance of small scale businesses in Western Division Tororo. • To find out whether ...
ABSTRACT Delegation is always done after recruitment and training. It is done to increase responsibility of employees and competence and also it acts as a learning curve effect. The company as a whole is interested in delegation in order to motivate employees and improve the experience because when managers delegate the experience of the subordinates improves because they perform several duties. The primary objective of this study was to investigate the factors that affect delegation in Keny...
ABSTRACT The purpose of this study was to assess the effect of investment strategies on the financial performance of collective investment schemes in Somaliland. The research questions therefore were; what are the preferred investment strategies by collective investment schemes and what is the effect of investment strategies on the financial performance of collective investment schemes in Somaliland? The research design was descriptive survey study in nature since it focused on all collectiv...
ABSTRACT In Kenya 60% of the total population either own a mobile phone or use telecommunication services on a daily basis. Currently, there are three service providers in the country namely, Safaricom, Celtel and Telkom Kenya. The publication is tested on a mobile commerce initiative by Safaricom Kenya. The initiative is called M-pesa and it allows mobile users to transfer money from one person to the other, using mobile phones and cellular technology as the operating infrastructure. The re...
ABSTRACT Introduction: Cervical cancer remains a leading cause of death among women in low-resource settings, and virtually every case of cervical cancer is caused by HPV (Ferlay et. al; 2004). It is the third most common cancer in women worldwide and according to WHO (2008), 275 000 deaths were recorded out of the estimated 529 000 new cases. Specific objective of this study was to determine the practices of females aged 21-50 years towards the prevention approach, early detection and manag...
ABSTRACT The aim of this research paper is to evaluate the effective performance of local media in enhancing entrepreneurship development of the country, the case study of IPP Media limited. Located in the city of Dar es salaam. Chapter one, represents the introduction to the research problem, historical background of IPP Media Limited, background to the problem ,then statement of the problem. In addition, research objectives, research questions, research hypothesis ,significance of the stud...
ABSTRACT The study was to examine the role played by banking institutions in improving household incomes in Kampala district: A case study of centenary bank Kabalagala branch. The study considered three objectives namely; to determine the employment opportunities created by . centenary bank, to establish the accessibility of credit facilities and soft loans offered by centenary bank and to establish the rate of saving with centenary bank. A descriptive cross sectional design with the use of...
ABSTRACT This research paper is based on taxation and its aim is to examine the impact of tax evasion in the income of the country. Researcher was focus directed to the income department so that to meet the prerequisite of the research, the case study carried at TRA-Kigoma (head office) the objective of the study has been to evaluate if the evasion of tax has brought negative impact to the country and to the management's of tax collection system. The researcher has provided suggestion and rec...
ABSTRACT The purpose of this research was to examine the relationship between globalisation and marketing strategies in Total petrol station limited. The study was guided by four objectives namely; determining the level of globalisation, the level of marketing strategies and determining the relationship between globalisation and marketing strategies in Total petrol station limited. The study comprised of a population of 144 respondents from which a sample size of 105 respondents were selecte...
ABSTRACT The general objective of this study was to investigate and understand the factors that influence share price manipulation prior to an IPO, effects of this to individual investors and the subsequent effect to the Nairobi Stock Exchange. The Researcher employed four research objectives this were Assessing how poor or lack of information within the individual investors influenced the process of shares pricing, Assessing how dysfunctional rules and regulations of the NSE and CMA were inf...
ABSTRACT Corporate governance is a system of structuring, operating, and controlling a company with a view to achieve long-term strategic goals to satisfy its shareholders, creditors, employees, customers and suppliers. Corporate governance plays an important role when improving the profitability of a company. The purpose of this study was to establish the effect of corporate governance on profitability; a study of Genghis Capital Limited, xiii Nairobi. Specifically, the study sought to det...