ABSTRACT In recent years, customer retention has gained attention among savings and loans service providers. With the increasing competitive environment, firms are continually looking for innovative ways not only to attract customers but to retain existing ones. The main objective of the study is to analyze customer retention strategies at Opportunity International Savings and Loans Limited (OISL). The study revealed that, customer retention strategies used at OISL were consistent with lite...
ABSTRACT The study was to assess Sales promotion as an effective tool in influencing consumer buying decisions in the Ghanaian market. The study used a quantitative and descriptive design of which customers of Kinapharma Company Limited were targeted. Two hundred and forty-Six respondents were chosen with the aid of convenience sampling technique. Questionnaire was the main data collection instruments. The data was analyzed by using frequencies and percentages of the Statistical Product for S...
ABSTRACT The purpose of the study was to investigate the recruitment and selection practices of organisations, using the Ghana Education Service (GES) Office in the Kumasi Metropolis as a case. The study was guided by these objectives; to identify the recruitment and selection practices, to examine how recruitment and selection practices affect the performance of teachers and to assess the challenges faced by GES in recruitment, and selection process. The population for the study was forty e...
ABSTRACT The purpose of the study was to determine the impact of motivational factors on employees’ performance in an organization, a study of Golden Tulip Kumasi City Hotel. The objectives of the study were to analyse the influence of monetary dynamics on employee’s performance, to examine the outcomes of the various job designs on employee’s performance, and to ascertain the effects of staff training and development on employee’s performance. The population for the study was 120 re...
ABSTRACT The main purpose of the study is to assess organisational culture and sustainability of savings and loans companies in Ghana - case study of selected savings and loans companies in the Kumasi Metropolis. The researcher used descriptive research design for the study. Quantitative research approach was used. The population for the study was 160. The simple random and purposive sampling technique was used in selecting 120 respondents for the study. Questionnaire was the main ins...
ABSTRACT Revenue Generation has received significant public and regulators attention in the Metropolitan, Municipal and District Assemblies in Ghana and the internal control has been identified as the most effective control mechanism that provides support in the revenue collection, eliminating income and resource loss, identifying and preventing fraud. This study was set to achieve three objectives namely; to assess the effect of controls activities on revenue collection, to examine the influ...
ABSTRACT The most debated issue or controversy in the field of finance is over the impact of dividend policy on the performance of a company (Brealey and Myers 2002). Different views exist regarding the impact of dividend policy on the performance of firms. Some empiricists argue for dividends irrelevance while others take the opposite view and maintain that dividends do have relevance. This current study has been undertaken aiming at evaluating the impact of dividend policy on performance in...
ABSTRACT In this study, I aimed at three objectives. First, t o determine the financial leverage of manufacturing firms listed on the Ghana Stock Exchange. Second, t o analyze the relationship between financial leverage and profitability. Third, t o examine the factors affecting financial leverage of manufacturing firms that are listed on the Ghana Stock Exchange. Employing descriptive and trend analysis, my results showed that financial leverage of manufacturi...
ABSTRACT Out-of-pocket payments for healthcare in low and middle income countries have potentially catastrophic consequences for vulnerable households. These can lead to vicious cycles of impoverishment and debt. Ghana introduced the National Health Insurance Scheme (NHIS) to protect Ghanaian residents from the financial consequences of health and illness shocks. This thesis contributes to the discussion on the economic consequences of high Out-of-Pocket (OOP) payments for health care....
ABSTRACT Learning is key to the advancement of organizations. Organizations that learn have the tendency to adapt to change better than organizations which do not learn. Organizational learning can be facilitated by social media, which is a component of Web 2.0 technologies. Social media is composed of tools, applications and web applications, which have the potential of absorbing external knowledge. The Absorptive Capacity Theory was used as the theoretical lens for this study to help...
ABSTRACT With the increased concentration on the corporate social responsibility (CSR), companies are not only required to focus narrowly on generating profit for shareholders, but also asked to take responsibilities for firms’ other stakeholders, e.g. customers, employees, society etc., from social, environment and economic perspectives. Hence, nowadays, having both a decent CSR performance and adding profitability are the significant aspects for the company to achieve the sustainable suc...
ABSTRACT The purpose of this study was to explore the current image perception of Ghana as a brand in order to generate recommendations for the country in developing a strong nation branding strategy. This study employed qualitative approach. Primary data was collected through focus group discussions and in-depth interview. Non-probability sampling technique specifically purposive sampling was used to establish the final sample size of 26 respondents. The study employed content analysi...
ABSTRACT This study investigates the critical success factors of TQM project implementation in the Nigerian banking industry as a strategy for improving the quality of service delivery to customers. In carrying out the study primary data were used and a combination of Factor and regression analytical tools was used in the analysis. The Objective Evaluation Questionnaire (OEQ) was the principal instrument used for data collection. Given the nature of the problem under study, one branch eac...
Business proposal on Rice industry. This proposal is a testimony that Nigeria and Africa at large can be independent in rice production and grow her economy to a higher level within few years. Many Nigerians feed on foreign rice and importation of rice and that really crippled production of rice in large scale. The power of the current President of Nigeria, President Mohammed Buhari in closing borders to encourage large production of rice has proven a point that we in Africa can also produce ...
ABSTRACT Working environments differ from all angles as well as their culture, economic and social development. In this context some of these organizations’ have cumbersome reporting lines, which are difficult for the employee to abide by. This study, therefore examined the effect of communication on organisational performance in Nigerian bottling company, Abuja, Nigeria. Survey research design was adopted for the study. The population of the study is 6,026 comprising the entire staff of Ni...