Social & Management Sciences

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Social & Management Sciences Research Papers/Topics

THE ROLE OF MARKETING RESEARCH SYSTEM IN THE MARKETING OF NEW PRODUCT IN ENUGU METROPOLIS.

ABSTRACT  Research has become an important dimension of marketing. A country like Japan, noted for its technological feats and superior quality products, has attained its position through research. In Japan marketing research has been out in the forefront of business operations. But in Nigeria, the story is different. Most organizations in the country are not using or applying marketing research in their operations especially when introducing a new product in the market. This sad situation h...

THE EFFECTS OF HUMAN RESOURCES TRAINING AND DEVELOPMENT ON WORKERS PRODUCTIVITY (A CASE STUDYOF INNOSON INDUSTRY ENUGUG).

ABSTRACT One of the major ways, organizations invest in their work force for greater returns today and even in employees.  Training is like sharpening of an existing skill in order to reflect the trends in technology and other social cultural environment of an organization.  Productivity is the goal of today competitive business.  The major objective of training and development is to increase the efficiency of the employees with the resulting increase in corporate productivity.  Human res...

EFFECT OF PERFORMANCE APPRAISAL IN AN ORGANIZATIONS (A CASE STUDY OF NATIONAL ELECTRIC POWER AUTHORITY (N.E.P.A) ENUGU DISTRICT OFFICE)

ABSTRACT  Every manager in organizations takes action everybody, which affects people.  Most often he may create or avoid problems support or suppress creativity, inspire on frustrate his punition of the human organization. It becomes ever clearer when considered from the view point of appraising performances of his subordinates. Hence, the ability of most organization to appraise the performance of their employees accordingly has resulted in low productivity.  Relevant literatures were re...

THE ‘IMPACT OF COMPUTER ON SECRETARIAL FUNCTIONS OF THREE SELECTED BUSINESS ORGANIZATIONS IN ENUGU STATE (UNION BANK, NEPA AND NITEL )

INTRODUCTION 1.1BACKGROUND OF THE STUDY ORIGIN OF COMPUTER The earliest type of machine capable of performing some arithmetic operation was designed aid built by Professor Wilhem Schick hand in 1623.  A more powerful one was built by a French Scientist, Blaise Rascal in 1642. In 1671, an improved one was built by a German Mathematical Gottfried Leibniz in the form of a calculation capable of performing multiplication, division, addition and subtraction.  The Leibniz machine could be said to...

IMPACT OF SECRETARIES IN IMPROVING THE QUALITY OF SERVICES IN GOVERNMENT PARASTATALS IN ENUGU URBAN. A CASE STUDY OF NEPA ENUGU.

 ABSTRACT Generally, our society today tends to misunderstand who a secretary is and his impact in improving the quality of services rendered by both government parastatals and private sector. As a result secretaries are looked upon and neglected because the society assume that their duties goes beyond typing and writing shorthand. In this project, the researcher aims at finding and investigating their impact in improving the qualities of services rendered by government parastatals and find ...

PROBLEM OF SMALL SCALE INDUSTRIES IN ENUGU

ABSTRACT This study. The problem of small sickle Industries in Enugu state. This is an attempt to present the framework which will help the enter pries and the mode and the need for financing them and the special problems those inhering may face with Inadequate financing and assistance.  In terms of organization, this work is divided into three chapters. Chapter one is the introduction and analysis including the background of the study statement problems.  Chapter two deals with Literatur...

PETROLEUM DISTRIBUTION IN ENUGU STATE PROBLEM AND SOLUTIONS

INTRODUCTION 1.1BACKGROUND OF THE STUDY It is evident that whenever more than person is involved in an activity or organization, there is bound to be friction. Since it has been established that occurrence of most rational activities involve people there is therefore need fro guidance in order to achieve the aims, goals and objectives. Fuel shortage and their attendant distribution problems started in the later part of 1993 and were attributed to labour and political crisis of that year. Blac...

THE CHALLENGES OF SECRETARIES WORKING IN FINANCIAL HOUSES (A CASE STUDY OF FIRST BANK OF NIGERIA PLC, ENUGU MAIN BRANCH)

ABSTRACTThis study investigated the challenges of secretaries in model financial houses.The theoretical frame work for this study was provided by the review of related literature.Research questions were designed and questionnaires prepared to enable the researcher collect enough data as regards the study.Information were sought through secondary sources such as textbooks, journals, lecture notes etc. were used in data collection and the researcher made use of all the secretaries as the popula...

EFFECTS OF MODERN TECHNOLOGY ON THE SECRETARIAL PROFESSION IN GOVERNMENT PARASTALS

ABSTRACT This study was carried out to investigate the effects of modern technology on secretarial profession with special emphasis to NEPA Enugu. In order to obtain the required information, questionnaires were administered to secretaries in the organizations.  Data collected are presented under discussion and findings in chapter four. From the data collected, collected, the researcher was able to identify the effects of modern technology on secretarial profession.  These were treated in d...

THE “SURVEY OF THE EFFECTS OF HUMAN RESOURCES TRAINING AND DEVELOPMENT IN WORKERS PRODUCTIVITY”.

1.1BACKGROUND OF THE STUDY Right from ancient time man has been conscious of developing himself within his natural environment. This inventive infinity gave him the impetus to invest certain tools that helped him to live comfortably in his own immediate environment. Subsequently in the effort to maximize the comfort and to perpetuate the skill, inventive skill, the need for training arose. A verification question may put as to whether our ancestors invented those fulets of the civilization. T...

THE EFFECT OFFICE ENVIRONMENT ON THE MORAL AND PRODUCTIVITY OF SECRETARIES IN BUSINESS ORGANIZATIONS IN ENUGU NORTH LOCAL GOVERNMENT AREA ENUGU STATE (A CASE STUDY OF PZ COMPANY PLC AND N

ABSTRACT  A lot of employees think that their secretaries are not producing as much as they should. That they are not working up to maximum capacity where as there is room for improvement in their job performance. In order for any organization to achieve its basic objectives, it must lay strong emphasis on the way it observes the environmental factors that affect their organizations as a whole and that of the secretary in particular.  Efficient performance is contingent upon the proper matc...

GLOBALIZATION AND ECONOMIC DEVELOPMENT IN NIGERIA AN ASSESSMENT

ABSTRACT The main aim of the research project dwells on Globalization and Economic Development in Nigeria an Assessment.  Globalization was viewed as the bilateral relations that exist betweens countries for either political or economical purpose and also as a means of developing the under developed countries with technological advancement from developed countries.  The review of different literatures in the chapter of the work, looked at the challenges of globalization, in underdeveloped s...

THE EFFECT MANAGEMENT STALES ON WORKER PRODUCTIVITY IN THE HOTEL INDUSTRY IN ENUGU STATE. (A CASE STUDY OF HOTEL PRESIDENTIAL AND PROTEA HOTEL NIKE LAKE RESORT HOTEL ENUGU).

ABSTRACT This research work examined the effects of management styles on works productivity in the Hotel industry with special reference to Hotel Presidential and Nike Lake Resort Hotel Enugu. In many establishments, especially the movement ones, it has been found that situations which are limical to the achievement of organizational goals do usually exist. These situation east because do usually exist being practiced by these establishments. Observations have shown that while those at the he...

EFFECTS OF PERSONNEL POLICIES ON ORGANIZATION EFFECTIVENESS (A CASE STUDY OF EMENITELTD. EMENE ENUGU)

ABSTRACT Every, business enterprise, big or small, public or private operate within the formwork of policies aimed at achieving a set objectives. These policies take into account the dynamic nature of the business environments, individual needs and aspiration and above all, the cultural from work of organizational effectiveness or production they much depends on the nature of these policies formulated and also on the mode of implementation. It is on this promise that this research work was im...

THE ROLES OF MIDDLEMEN IN THE CHANNELS OF DISTRIBUTION (A CASE STUDY OF TROPICAL VENTURE, ENUGU)

ABSTRACT This project work titled the “Role of middlemen in channel of distribution” an important element in the marketing mix of any form, is the system of marketing channels through which products and services are distributed to the final consumers or ultimate users. A marketing channel is a loosely connected system comprising of a manufacturer, middlemen and the ultimate users. Wholesalers and retailers are the functional middlemen for manufacturers. The writer described the problem un...


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