ABSTRACT This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent to which information contained in packaging strategy’s and consumer responses and also its other user, and to give critical analysis of disclose i...
ABSTRACT Nigeria has a long history of religious conflicts, some of the most virulent being those of the ‘Maitatsine’ (1980s) and ‘Boko Haram’ (July 2009). The latter matched the former in intensity, organization, and spread. Given the international attention to global terrorism, there is the likelihood that fundamentalist group receive motivation, material, and ideological support or influence from a global jihadist movement. Unresolved national issues, including the weak economy, ...
ABSTRACTS This project attempt to identify and proffer solutions to the various problems effect of Non Implementation Policy in Nigeria Federal Government. Apart from discussing the general overview of policy implementation problems in both development and developing nation, focus on Nigeria federal Government while a grate number of examples were taken from the Nigeria experience. The better life programme and the Family Support Programme, embarked upon by Nigeria’s successive first la...
ABSTRACT The success of any enterprise depends largely on the effectiveness of its human resources in the work. The need for the re-appraising training and development in our companies (public sector organization) is apparent. Therefore this work is a research study on the staff training and development in ‘Anambra ‘ with a view to investigating the system and practice of training of its human resources. The background of study, statement of the problem, definition,significance of the s...
ABSTRACT The theme of the study is an evaluation of leadership style and its effects on employee’s attitude (a case study of Nike Lake Resort Hotel, Enugu). Inadequate information and misconceptions about leadership styles that is appropriate in organizational structure perse have led to several ugly consequences strike actions, creation of informal group etc. In order to achieve the above aims, research questions were used. The findings of the researcher were presented in tabular form an...
ABSTRACT The Agency practice in Nigeria and some other problems encountered in Agency work through the practice of non-professionals agents known as quacks. Actually, it talks about agency practice and the of the agents duty towards the principal known as the landlord and his tenants. In analysis the agency practice in Enugu in researcher carried out a research work around Enugu and got information and contribution from professionals Estate surveyors and non-professional through questionnai...
ABSTRACT The project on the impact of promotional activities on the marketing Golden morn product in Enugu metropolis. The objective of the study is to determine how customers are satisfied with product Personal interview and questionnaire were used to collect the data from respondents, percentage was used to analyses that and chi-square techniques was adopted in the testing of hypothesis. the following finding were made, one that there is no distributor enough and some of the problem include...
1.1INTRODUCTION Advertising is one of the veritable promotional tools designed to promote and market organizational products. It plays a very important role in the efficient marketing of products or goods and services. Generally speaking, companies exist to produce and market products. This objectives cannot be actualized if the manufactured products are not brought to the knowledge of the consuming public. If the consumers and the general public are not informed and educated on the needs a...
ABSTRACT Due to irregularities often encountered in the public enterprises and private establishments, this research project is designed for the study of the internal auditor in stock taking especially as a case study of 7up bottling company plc 9th mile corner Enugu. Internal auditing and stocktaking in recent time has proved to be a hard nut which auditors have not find easy it crack 7up bottling company is an enterprise, whi...
ABSTRACT This project work is based on “the analysis of consumer brand switching behaviours in soft drink market. “A case study of Enugu metropolis” The following are the objectives which the researcher set to accomplish and these are: i. To determine the impact of marketing mix on the consumer brand switching behaviours in soft drink market; ii. To determine the factors that pro...
ABSTRACT This study which is on trade fair as an instrument the promoting manufactured goods in enugu metropolis, (A case study of asbestors sheet made by emenite Nigeria limited) was carried out due to the following objectives. •To determine how trade their can help to stimulate marketing produces. •How trade fair can help a company to increased their marketing shares and profi...
ABSTRACT It is now a common knowledge that budgeting plays an invaluable role in our public institutions. However, this administrative tool has hardly been used widely by the institutions and as a result the desired transformation or change which budget would have effected in the society has not been achieved. The researcher used both primary and secondary data sources the primary data included the use of questionnaire, observations and interview to mingle with the staff of ministry of works ...
ABSTRACT Management of road transportation was viewed by the researcher as a sine qua non in the economic whether developed or developing. Transportation management is seen as the engine of an economy. It links producer suppliers, consumers and commuters. But poor ineffective and inefficient road transportation management system have crippled development and the collapse of many economic and social activities which have resulted in dissatisfactory among the customer suited in dissatisfact...
ABSTRACT This study is based on the role OF AUDITING IN controlling of fraud in government establishment with a particular reference of federal pay office Enugu. Based on the poor planning control of an organization finance by the mangers in charge. Which has affected the growth of the parastatals . Therefore it is my intention of find out the role of auditing in government establishment I want ...
ABSTRACT This study deal with the effect of the computer to the accountability. It is carried out to the investigate of the various ways in which computer affect the accountant as professional. Some hypotheses were formulated subject to verification. There are: 1.Computers does not affect on the accounting profession. 2.Computers does not perform task with maximum speed and accuracy that will make the job of the account staff a lot easier,. 3.Computer is not an aid to the accountant. The ...