Abstract The Ghana Stock Exchange has received a lot of attention in recent years. Some research done concerning the GSE conclude that the market is inefficient. Behavioural Finance has been used to explain the aggregate stock market, highlighting irrational decision making. Directly related to the field of Behavioural Finance, this research presents a study into how individual investors react to news on the GSE and the reasons why they react in the ways they do. A descriptive study was done,...
Abstract This study investigated the ease of access to capital by Small and Medium Enterprises’ (SMEs) in the Ghanaian economy as the Ghanaian media have highlighted that Ghanaian SMEs suffer to find financing to survive and grow. The study explored the Crowdinvestment concept as a solution to the financing problem faced by businesses in Ghana. The study was exploratory in nature and employed both primary and secondary data to draw its conclusions. Random sampling and purposive sampling met...
1 Introduction and Background Intensive economic growth in Ghana can be dated from the 1890s. (Reynolds, 1985) The history of Ghana’s economic policies dates back to about 1910 when we were under colonial rule. The economy then, which was not independent, was run by extractions’ policies that supported the export of the bulk of our raw materials. After Ghana attained independence in 1957, Nkrumah sought to create a self-sufficient country through polices that would move Ghana from being j...
Executive Summary Ashesi University College (AUC) is a Ghanaian private tertiary institution which began academic operations in 2002. In 2011, AUC moved to its own permanent campus in Berekuso from its rented premises in Accra. Over the course of AUC’s two year stay in its new campus, there have been frequent reports of user dissatisfaction with some facilities located within the academic and hostel (residence hall) settings. Inquiries into the activities of the Operations department reveal...
Executive Summary Managing human resources and organizational structures in every organization is vital in increasing productivity and overall performance. This project was undertaken to aid Atala Limited in managing its administrative tasks as well managing prospective recruits. After a needs assessment conducted via interviews, observation and focus group discussions, and an organizational SWOT analysis, 3 major needs, in order of importance to the organization, were found: Organizational S...
ABSTRACT It is conventional knowledge that changes in macroeconomic risk factors have significant impact on the capital markets (Bali, Brown & Caglayan, 2014). Mutual funds primarily invest in the capital markets (Fairley, 1999); hence it is expected that these systematic factors will have a bearing on their prices. The nexus between macroeconomic factors and mutual funds have been explored extensively for developed markets (Marfo, 2017; Ansong, 2013), however, the evidence is weak for fronti...
EXECUTIVE SUMMARY mPharma is a group purchasing organization (G.P.O.) with the mission of making prescription drugs easily accessible and affordable for all. The company seeks to provide quality and accessible drugs to users on the African continent. By forming partnerships and relationships with key partners, mPharma is able to cut down costs get quality products right from the manufacturers or key country suppliers. A needs assessment conducted revealed that, a business unit, Mutti, that ha...
ABSTRACT Global warming has become a major problem to countries around the world. This is usually caused by greenhouse gases emitted into the atmosphere. The main cause of these emissions is through human activities such as mining, building construction and manufacturing. These gases are considered to be harmful because it contributes to the increase in temperatures around the world. Research has proven that, the construction industry contributes about 40% of the overall greenhouse gases emit...
ABSTRACT Football as a sporting discipline has a large fan following in Ghana. However, Ghanaians patronize European Leagues more than the Ghana Premier League. This phenomenon has given rise to problems like low stadia attendances and high levels of player migration. In defining the sports industry and identifying its primary stakeholders, this study describes the nature of local football landscape. It hints at the drawbacks and flaws that have arisen due to current industry structures and m...
ABSTRACT The objective of this study is to review and ascertain whether there is a positive or negative impact of foreign direct investment on the six selected companies. In addition, the study will examine how these impacts trickle down to the industry the six companies operate in and to the capital market as a whole. In order, achieve this objective, the following research questions were used as a guide to the study. To what extent has FDI affected Ghana’s capital market? What are the ben...
ABSTRACT The study explored the effect of Microfinance on the growth of female-owned businesses by focusing on how the financial and non-financial services offered by Microfinance Institutions (MFIs) affect the increase in assets, employees and revenues. It also explored factors that undermine the effect of these services on the growth of female-owned businesses. The research is a qualitative and uses purposive sampling technique. The findings of the research were based on the responses of th...
ABSTRACT University-Community relationships is one an avenue of development that is yet to be explored in Ghana although there exist some form of unofficial partnerships. Intentional efforts are required to explore meaningful university-community partnerships. The establishment of institutions of higher learning at particular location affects the physical, social and economic landscape of this sites. In 2011, Ashesi University College opened its doors to students and the general public at its...
ABSTRACT This study is to find out the challenges faced by female entrepreneurs within Accra, Ghana. Females have been identified as individuals that encounter more obstacles in starting and growing their businesses as compared to their male counterparts especially within informal small and medium scale enterprises (SMEs) where they are pre-dominantly employed. Thus, female entrepreneurs in Danquah Circle were participants of the study in that women who owned and managed businesses in the sal...
ABSTRACT The competition to attract greenfield foreign direct investment (FDI) among countries, due to its benefits, has taken the form of a reduction in the corporate tax rate globally over the decade. Aiming to determine the tax effect in attracting new investment into a country, the study focused on three objectives: the trend of corporate income tax and greenfield FDI, the effect of corporate tax rate on greenfield investment and the determinants of greenfield investment. In estimating t...
ABSTRACT Brand Activation refers to a form of experiential marketing that not only facilitates consumer-brand interaction, but creates trust and attachment between the consumer and brand as well. This research paper seeks to investigate the influence of brand activation on customer brand loyalty towards the Sprite brand in Ghana. The objectives of this study are to determine whether there is a significant relationship between brand activation and customer loyalty towards the Sprite brand, as ...