ABSTRACT This research project is a very crucial study for the Guinness Nig. Plc. The study was motivated by the necessity to establish the extent of promotion as a strategic instrument in the sales of any manufactured products. Guinness Nig. Plc was made use of by the researcher as a case of study because of the level and precision this study intends to attain. This study was also expected to: i)Examine the effectiveness of promotion techniques been employed by Guinness Nig Plc. ii)D...
INTRODUCTION 1.1BACKGROUND OF THE STUDY Broadly speaking, there are two kinds of chance revolutionary or discontinuous change which is gradually and common (suble) yet dynamic. It is this latter form of change that is advocated for the development of Nigerian securities market vis-avis the capital market as a means of sourcing funds for the public sector. Right from the day Nigeria returned their independence till date, the country has been searching for economic change and development that w...
ABSTRACT The primary aim of this project work fitted “ Marketing of Hotel services in Warri Metropolis which Royal Ark Hotel Limited was used as a case study was to determine the causes of low patronage by customers and equally to suggest possible solutions to the problem. Relevant work relating to this project was reviewed in order to get more information on work to be carried out. Both primary and secondary data was collected in order to get the relevant information on the project w...
ABSTRACT This research project is a very crucial study on the Role of Nigeria Agricultural Co-operative and rural Development Bank. The study is motivated by the necessity to establish the extent of Agricultural Co-operatives. To solve the research problem primary and secondary data was collected. The data were questionnaire and oral interview. The respondents comprised of personnel of the bank in organizing and presenting data collected, tables’ frequencies and percentages were used...
ABSTRACT Planning and control have become part and parcel of our daily lives. We may even resent it when it is imposed. But we have come to realize that it is an essential factor in national, business and private life. This project “Financial planning and control as a tool for management efficiency” aims to finding out how financial planning and control has helped management organization to achieve their efficiency. Chapter one of this project gives a general introduction of what financia...
ABSTRACT This research work examined the importance of Branding in the marketing of Unilever products with special reference to Toiletries such as soap and toothpastes. The study made use of primary and secondary data primary data was sourced from questionnaire and oral interview while secondary data came from textbooks, magazines, newspapers and journals. The research instrument used in gathering the data was the questionnaire, which was distributed to 200 consumers of toiletries brand...
ABSTRACT This research work was aimed at list for creating ideas on how to amend financial problems of Nigerian Bread Industry. Using freedom bakery Enugu-examined the commitment of the bakery service and better advice in the appropriate of the quality of financial service to be used so as to increase the financial sector of the freedom backery industry. -Other objectives are to determine how this financial service quality helps to generate patronage for the bakery. -To determine how reliable...
INTRODUCTION The establishment of the community banking system in December 1990 is an attempt to resolve the perennial problem of unavailability of credit facilities to the rural producers. In the past eight years, the 1014, community bank that are operational in the country show that the economy has a special place for them, the community are unique because of their community ownership and special clients. The community banking system has been tested and it has shown resilience as a result...
ABSTRACT This research project examined the structure of the nature, concept and scope of management existing in NEPA as well as the extent to which this management policy satisfies the employees of the organization towards greater productivity. The research observed that despite the huge amount of money spent by management of NEPA on workers welfare, these workers still feel dissatisfied with management policy for than specifically, the workers amongst others would proffer most of their ma...
INTRODUCTION BACKGROUND OF THE STUDY. To reduce the liquidation and bankruptcy of our financial institutions, for debts management in our financial institutions. Financial institutions are committed to providing financial services and intermediation to the various segments of the economy. As a part of the services rendered, they are intermediaries between surplus economic units and deficit economic units. In a modern day society, economic prosperity and progress depend largely on the lev...
ABSTRACT In co-operative Economic and Management, I.M.T. like in other departments in the institution, there are many course or subjects students are required to cover at various levels of their study in qualifying them for the award of O.N.D or H.N.D in C.E.M. Among the courses subject leveled or studied for the award of O.N.D award in C.E.M is snubbed at by student. This is the basis for chosen the research topic “The Importance of studying principles and practice of co-operative as a qua...
ABSTRACT This study was embraced upon o ascertain the impact of the effects of good public relations management on productivity. This study has a total of three chapters. In chapter one, which is the introduction it emphasize that the more management utilize the effects of good public relation, on productivity, the greater the tendency to make a profitable lending decision, the extent to which organizations identified with peculiar productivity determines the success or failure of that or...
ABSTRACT This project is designed to study “the capital market and its impact on the Nigerian economy with particular emphasis on the stock exchange. In most developing countries, the establishment and efficient operation of capital market has come to be accepted as an important prerequisite for rapid economic development consequently, Nigerian government is in haste by participating in the establishment and even continuously intervening in the operation of the capital market to achieve the...
INTRODUCTION1.1GENERAL BACKGROUND TO THE SUBJECT MATTERThis project introduces planning as an important tool to management of small-scale business with a case study of PETER VENTURE.It is located at No. 6 Isiokpo Awada Layout, Onitsha – Anambra State.This venture deals on production of plastics of various kinds. Emphasis is placed on planning as important tools to the management of small-scale business. Upon completing this project one should be able to describe the importance of planning ...
ABSRACT An accountant play enormous in the democracy and the improvement of the national economy. This is why this work titled, role of an accountant in a democratized Nigeria has been chosen. This work will enlighten us on who these accountant are made of, the power they vested on statutory, how they can be defined and a lot of factors and functions we are suppose to know concerning them. Furthermore, the role of an accountant is suppose to play under a democratic dispensation was dealt with...