ABSTRACT This research was done to enhance role, recognition and management of Public relations professiOn, as its (book) concerned wiili ilieory about its back ground historically, d1e aclmowledgement of its role and challenges in organizations today. In ilie first chapter iliere's d1e introduction to the problem stated as its explained how Public relations has tried to grow in bod1 scope and importance since an increase in d1e world's population. The view point of chapter two and four is s...
TABLE OF CONTENTS DECLARATION AND APPROVAL ............................................................................................ .i DEDICATION ................................................................................................................................ ii ACKNOWLEDGEMENTS ........................................................................................................... iii TABLE OF CONTENTS .......................................................................
ABSTRACT The research on: “the role of the media in promoting community services in Masaka district. The research concluded that media face challenges in promoting community services in Masaka District. The study was guided by three research questions which included: finding out which media programs that promotes community services; finding out the impact of media programs to the community members; and finding out the challenges the media face in promoting these programs to the community ...
Abstract This chapter is concerned with the background of the study, statement of the problem, objectives of the study, research questions, scope of the study, and significance of the study. 1.1 Background of the study The mass media have been found to play a critical role in maintaining the gender-power imbalance, passing on dominant, patriarchal and sexist values. But such a situation is not inherent in the nature of media. They can instead be agents of development and progress if guided by...
Abstract The interests and concerns of people living in poverty are not sufficiently exposed by the media. Economic and market pressures on the media are tending to de-prioritize journalistic investigations and reporting on issues of social and public concern. Because the poor often do not constitute a viable market, issues of concern to them are increasingly and partially marginalized. New strategies, which address these issues and reinforce freedom of expression, need to be devised. Threat...
TABLE OF CONTENT DECLARATION ... ..... .. ..... ....... ... ...... ....... ..... ........................ ... ... .. .... ... ... ......... ...... ... .......... i AP PROV AL .. ... ... ... ... .................................. ........ ...... ... .. ... ............. ................... .. ...... ......... ii TABLE OF CONTENT .. .... ..................... ..... .... ... ...... ...... ............... ............................ .. ..... iii CHAPTER ONE ......... ........ ......................
Abstract The role of the press to persuade people to respond to a certain event is very central in each and every society. Today this role has taken route of political campaigns in any country in the world, regardless of its advancement; the press is widely used during political campaigns. Thus, the study of mass media effect has progressively focused on the political impact of mass media. In Uganda, this study has not gained much consideration. The literature available is very little and it ...
The resilience of religion in developing countries is now plain to see. In Afiica and Uganda in pa1ticular, religion shows no sign of disappearing or diminishing in public importance, as development theorists have generally supposed. The objective of the study was to investigate the role of religion in the stability and development of Uganda. The main research instrument was a questionnaire with the employees of Lutheran World Federation (LWF). The results from the questionnaire were tri...
This research was carried out in National union of Disabled Person of Uganda NUDIPU in Kampala Uganda and other institution dealingwith disability within Kampala. The research examined how the media covers the day to day activities of the disabled persons in society and how its integration in their lifestyle. The major research problem was to examine the impact of the media in highlighting lifestyle of the disabled persons in the society. The instruments used were self administered quest...
The study sought to establish the Impact of Community Radio· on Freedom of Speech In Uganda. The media in Uganda has undergone radical transformation from the past situation where successive governments right from colonialism carried on a mentality that the media was only significant to government. The state run media largely in existence at the time tended towards fragmented, individualistic and elitist reporting which left a larger percentage of the population with no effective media ...
ABSTRACT This research work attempted to find out what role the medial (Internet) has played in globalizing the third world countries. In this study, Uganda was used to represent these nations. The study looked at the different facets of the Internet and its contributions to Uganda. Data for this study was colleted through the use of questionnaires and Interviews. The instnunents particularly sought the people's knowledge about the Inte1net and globalization, and generally the contribution t...
ABSTRACT The topic of the study was teachers' attitude towards mentally retarded learners and their petformance in inclusive setting in Kamukunji Division, Nairobi District Kenya. The major objectives of the study were to find out; whether the regular school teachers have knowledge of who are the mentally retarded learners, if they have them in their classes, their level of interaction, performance and socialization with their "normal peers" at school. To find out what assistance strategies ...
ABSTRACT The major purpose of the study was to determine Gender mathematics concepts' perception and its effects on academic performance of pupil's in selected primary schools of Rapogi Division, Uriri District Kenya. The specific objectives of the study were to investigate the relationship between girl's attitude and performance in mathematics, Investigate the relationship between teachers' attitudes and girls' performance in mathematics, Determine the relationship between the curriculum an...
ABSTRACT This research was about factor militating against early girl childhood education, It was guided by three objectives; to analyze the general performance of girls in schools, to establish the reasons for poor performance and to propose techniques for combating with early child education. Stratified sampling technique was used where by 60 respondents were selected. Among the factors discovered were traditional attitude, discrimination, poor sanitation, long distances, regions, lunch,...
ABSTRACT There has been research done before on advertising, hov.-rever this has only been done on print and broadcast journalism. This research therefore attempts to find out how women are portrayed through television advertising, in Kenya.